Wine routes and sustainable tourism: 3 key learnings
13 سبتمبر 2021
اشترك في نشرتنا الإخبارية
للبقاء على اطلاع اولا باول على اخبار المشروع اشترك بالنشرة الاخبارية
اشترك الانWine is a unique theme in the South-Limburg region in the Netherlands. There are 20 professional vineyards covering 90 hectares in the region.
The Tourist Board in South-Limburg joined the BRANDTour project to find out how to diversify their tourist-related activities and promote a high-quality offer to their visitors. Cooperation with partners from other more traditional wine-growing regions gave them new insights and inspiration.
Thanks to Via Francigena in Italy, a walking route through vineyards, they found out how to bring together small businesses and involve them in the tourist offer. A walking route, Camí de Cavalls, in Spain showed them how such a route can create diversification in tourist activities.
As a result, four new sign-posted wine routes, which have opened recently in South Limburg region – Noorbeek, Winthagen, Ubachsberg and Meerssen, bundled into a high-quality tourism offer called the South-Limburg Wine Region.
